Society, Issues, Business, Advertising, Political Advertising
See Also:
- The critical role of television in political campaigns. How broadcasters are profiting from campaign ads. From Common Cause.
- Extensive list of links at University of Iowa Communication Studies site.
- Research paper indicating that poorer and younger voters are more receptive to negative ads than older and wealthier voters.
- Here's what you can do. Tips from the League of Women Voters.
- Issue ad spending is setting a record pace so far in the 1999-2000 election season, with more than $114 million already spent or committed. That is nearly as much as was spent on issue advertising in the entire 1995-1996 presidential cycle. Findings from
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